Press Releases

For Immediate Release

February 19, 2009

Doral Dental USA has announced that Dr. Carl Moroff, O.D., has been hired as Chief Vision Officer. He will oversee the nationwide administration of vision benefits through Doral Vision, a separate business unit within Doral Dental USA.

Dr. Moroff has more than thirty years of experience in the vision industry, and was formerly Executive Vice President and Chief Operating and Quality Officer for Davis Vision. He served as the president of the National Association of Vision Care Plans from 2004-06. Dr. Moroff earned his Doctor of Optometry degree from Massachusetts College of Optometry, and holds insurance licenses in 10 states and the District of Columbia.

"Dr. Moroff's experience in the vision industry will support the growth of our vision product and strengthen our position as one of the nation's leading benefits administrators," said Steve Pollock, President of Doral USA. "His presence enhances the value we bring to our managed care clients."

Based in Mequon, Wisconsin, Doral Dental USA has been administering government dental benefits since its inception in 1993. They are the nation's leading administrator of government dental programs, serving nearly 11 million members in 24 states and the District of Columbia. In 2004 Doral Dental USA became part of Dental Service of Massachusetts (DSM), one of the nation's preeminent oral health enterprises.

For more information about Doral Dental USA, please contact Amy Nelson, Communications Manager, at 262-834-3727.

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